Audience activation
Turn an insight into a campaign.
Knowing which customers matter is half the work. Verity turns them into audiences that stay in sync with your ad platforms and email tools, and into journeys and storefront experiences you can measure.
From a segment to revenue you can measure
Audiences from behaviour
Build audiences from profiles and behaviour, such as who bought, browsed or opened an email in a period, and see the size as you build.
Synced where you act
Keep each audience in sync with Google Ads, Meta, Brevo, ActiveCampaign and BigQuery as its membership changes.
One profile per customer
Customers from every connected source combined into one unified profile.
Abandoned cart journeys
Remind visitors of the cart they left behind, once per cart, never after they bought, and see the orders it brought back.
A storefront per audience
Decide what each audience sees on your Shopify store or your own site, with product recommendations.
Tested against a holdout
Test versions against each other or a holdout, and see how many visitors a campaign reached and what they bought.
Build it, send it, measure it.
01
Build the audience
From behaviour and profile data, with the size shown as you go.
02
Send it where you act
Ad platforms, email tools, journeys or your storefront.
03
Measure what it brought
Reach and revenue per campaign, against a holdout when you want proof.
Built on
The parts of Verity behind it
Audience activation runs on these parts of the platform.
Put your best customers to work
Book a demo and build your first synced audience on your own data.