Cross-channel ROI
The ROAS of every channel, counted once.
Every ad platform claims the same sale. Verity puts your spend, orders and traffic from every channel into one model, so you see what each channel really returned, under the attribution model you choose.
Meta Ads · ROAS by model
Last click
6.2×
Linear
4.4×
Time decay
4.0×
Blended
3.1×
avg path length 4.3 · most common Meta → Google → Direct
One view of spend and revenue across channels
One cross-channel view
A ready-made ecommerce dashboard across overview, marketing, attribution, product, finance and website, built from all your connected sources.
The attribution model you choose
First click, last click, linear, time decay, position based or survey blended. Your choice applies to every dashboard, report and answer.
What clicks cannot see
Ask buyers how they heard about you right after checkout, and see word of mouth, podcasts and offline ads next to the revenue they brought in.
Against target and budget
Enter revenue targets and spend budgets per month, quarter or year, and see them next to the actuals everywhere.
Ask why it moved
Ask a question in plain English and get the answer with the chart and the query behind it, against the previous period and last year.
One definition of revenue
Define a metric once, and every chart, table and answer that uses it shows the same number.
From scattered platforms to one honest number.
01
Connect spend and orders
Google Ads, Meta, Microsoft Advertising, GA4 and your store.
02
Pick your model
Choose how revenue is credited, and compare channels under any other model.
03
See the real return
Blended and per-channel ROAS on one dashboard, against your targets.
Built on
The parts of Verity behind it
Cross-channel ROI runs on these parts of the platform.
See what each channel really returns
Book a demo and see blended and per-channel ROAS on your own data.