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Ecommerce

Shopify integration

Orders, customers, products, and inventory in one semantic layer, joined with your ad spend and analytics.

Verity connects to your Shopify store and models orders, customers, products, and inventory into entities your whole team understands. Each customer gets a unified profile that brings their orders and behaviour together.

Because Shopify sits in the same semantic layer as your ad platforms and GA4, you can ask for revenue, margin, or repeat rate per channel without exporting a single CSV.

Role

Source

Ingestion

Managed by Verity

Connection

Shopify app install

What you get

What Verity does with Shopify

Orders and refunds

Every order with its line items, discounts, and refunds, ready for net revenue.

Customer profiles

One profile per customer with order history, so you can segment on lifetime value or recency.

Products and inventory

Product and variant performance next to stock levels.

Audiences from your store data

Build segments on Shopify customers and sync them to Meta, Google Ads, or Brevo.

Ask Verity

Questions you can ask

What was our repeat purchase rate per acquisition channel this quarter?

Which products are most often bought in a second order?

How did net revenue after refunds develop week over week?

Which customers bought twice last year but not in the last 90 days?

Related

Works well alongside

See Verity on your Shopify data

Book a demo and we connect your sources together, so you see your own numbers in the semantic layer on day one.

Contact sales